Dana White, Turki Alalshikh reveal details for Canelo Alvarez vs. Terence Crawford Las Vegas bout streaming on Netflix
- Mark Myword
- Jun 10
- 7 min read

Canelo Alvarez vs. Terence Crawford is officially set for September 13 in Las Vegas, and the fight will stream live on Netflix. This highly anticipated bout brings together two of boxing’s biggest stars for a showdown the sport has been waiting for. With both fighters at the top of their careers, fans are eager to see who will emerge victorious in the ring.
Dana White and Turki Alalshikh recently revealed key details for the match, explaining that White, Alalshikh, and Sela will co-promote the event. While they did not announce the exact venue yet, the build-up will include a major multi-stop promotional tour that should generate plenty of excitement.
The Canelo vs Crawford showdown is set to be a landmark event for the boxing world. With a Las Vegas backdrop and streaming rights secured by Netflix, this fight will reach fans across the globe and is expected to draw a huge audience on September 13. For more details, visit this announcement of the Canelo Alvarez vs Terence Crawford fight.
Canelo Alvarez vs. Terence Crawford: Fight Details and Broadcast
Canelo Alvarez will defend his undisputed super middleweight titles against Terence Crawford in a major boxing event on September 13. The fight is expected to draw wide attention thanks to a strong promotional team and a global streaming agreement.
Official Announcement and Date
The matchup between Canelo Alvarez and Terence Crawford is confirmed for Friday, September 13, 2025. Dana White and Turki Alalshikh revealed the fight during a public announcement, underlining the significance of the crossover battle.
Both fighters bring impressive records. Alvarez holds a record of 63-2-2 (39 KOs), while Crawford stands undefeated at 41-0 (31 KOs). The fight will be for the undisputed super middleweight title, adding even more importance to the contest.
Promotion for this bout will involve a partnership between Dana White, Turki Alalshikh, and the company Sela. They have planned a multi-city promotional tour before the fight to build excitement and connect with fans. More details on tour locations and dates are expected to be announced soon.
Streaming on Netflix and Global Reach
The fight will stream exclusively on Netflix, giving it a worldwide stage on one of the biggest platforms for sports and entertainment. This means fans from many countries can watch live, even if there is no traditional pay-per-view in their region.
Netflix’s move into boxing broadcasts marks a shift away from normal PPV models. The streaming service will offer a seamless experience for viewers who already subscribe. This approach could drive higher viewership and bring boxing to new audiences around the world.
Fans with a Netflix account will not need to pay any extra fees specifically for this fight, making it different from traditional big boxing events. According to live reports, this model is designed to expand boxing’s reach among both casual and longtime fans.
Venue Speculation and Las Vegas Hosting
The fight will take place in Las Vegas, a city known for hosting major boxing showdowns. However, no specific venue has been confirmed at this time. There is talk among fans and insiders that Allegiant Stadium could be a leading contender due to its capacity and modern amenities.
Las Vegas has a strong history with stars like Canelo Alvarez, who has headlined several sold-out fights in the city. Allegiant Stadium, home to the Las Vegas Raiders, can seat over 60,000 and may be able to set a new attendance record for a boxing match.
While the final site remains unconfirmed, Las Vegas is already preparing for a busy fight week. Hotels, restaurants, and event spaces are expected to fill up as fans from around the world arrive to see these two champions compete for boxing’s highest honor on September 13.
Organizers, Promoters, and Global Partnerships
Canelo Alvarez vs. Terence Crawford will bring together major names in the fight world, marking a rare blend of American and Saudi partnerships. The event features a mix of companies and leaders who each play a key part in promoting and organizing this historic matchup.
Dana White’s Role and UFC Connections
Dana White, president of the UFC, brings his experience from mixed martial arts into the world of boxing. White is set to co-promote the Canelo vs. Crawford event. His involvement signals a larger UFC influence on boxing promotion, as efforts like Zuffa Boxing and UFC’s parent company, TKO Group Holdings, continue to look for ways to expand their brands.
White’s background in creating major events and pay-per-view successes has set the stage for unique marketing and fan experiences. While boxing is a new arena for him, he is well-known for putting together high-profile fight cards and global tours. These skills will help draw attention to the fight and ensure a high level of production and promotion.
Turki Alalshikh and Saudi Arabia’s Combat Sports Expansion
Turki Alalshikh is the chairman of Saudi Arabia’s General Entertainment Authority and a driving force behind the country's push into combat sports. His leadership has helped make “Riyadh Season” a hotspot for boxing, MMA, and entertainment events that attract stars from around the world.
Alalshikh is a main promoter and organizer for the Canelo vs. Crawford fight. He has moved quickly to secure big names and global streaming rights, bringing Saudi Arabia into the spotlight as a top destination for major athletic spectacles. This partnership will add international interest to the event while showing the strength of Saudi investment in global sports.
Sela and TKO Group Holdings’ Collaboration
Sela, a Saudi sports and entertainment company, works closely with TKO Group Holdings, the parent company of UFC and WWE. Both firms focus on building partnerships that broaden their reach across continents. Sela has been named an official promoter for this fight, working hand-in-hand with TKO to handle logistics, marketing, and fan engagement.
The collaboration between Sela and TKO Group Holdings brings together expertise in sports promotion and live entertainment, promising a polished, wide-reaching event. Their teamwork includes organizing the multi-city promotional tour, selling tickets, and managing the global partnership that will help the fight reach new markets. For more information on Sela's role as promoter, see this news article.
Promotion and Undercard Events
The Canelo Alvarez vs. Terence Crawford fight plans an ambitious rollout, highlighted by major promotional activities and special undercard events. Organizers aim to blend elements from boxing and MMA to create an engaging combat sports experience.
Multi-Stop Promotional Tour
Dana White, Turki Alalshikh, and Sela announced a multi-stop promotional tour designed to ramp up excitement for this boxing event. The tour will feature stops in major cities, likely including New York, Los Angeles, Las Vegas, London, and Riyadh.
Each event will have press conferences, open workouts, and fan meet-and-greets. These stops allow fans to interact with the fighters and see them up close. In addition to promoting the main event, there will likely be interviews and behind-the-scenes features shared on social media and through the TKO Boxing League channels.
The promotional tour will also push crossover appeal, drawing on Dana White’s experience in MMA promotion. The approach is expected to boost ticket sales and viewing interest for the fight streaming on Netflix. Fans following the tour can expect exclusive content, fighter face-offs, and possible guest appearances from notable boxing and MMA personalities.
Potential Undercard Fights and Celebrity Appearances
The undercard is expected to include both rising stars and experienced fighters from the TKO Boxing League. Organizers may showcase upcoming talent in high-stakes matchups, making the event attractive to hardcore boxing fans.
Celebrity appearances are also anticipated. Past events led by Dana White and Turki Alalshikh have featured stars from combat sports, entertainment, and social media. There is speculation that MMA fighters may participate in exhibition bouts or cross-promotional segments to bridge audiences from both sports.
Below is a short list of rumored undercard features:
Up-and-coming boxers facing international rivals
Exhibition matches or special appearances from known MMA athletes
Celebrity presenters or performers for entertainment between fights
Combining competitive undercard fights with big celebrity names aims to make the event a true spectacle for viewers, whether attending live or streaming from home. For more, see information about Dana White's and Turki Alalshikh's plans for the event.
Legacy, Impact, and Superfight Significance
The Canelo Alvarez vs. Terence Crawford matchup has drawn comparisons to some of boxing’s biggest events. This fight could influence public interest, future matchups, and the relationship between promoters from boxing, the UFC, and the WWE.
Superfight Implications for Boxing’s Future
Labeling this bout a “superfight” is accurate given the global appeal of both athletes. Fights of this caliber, such as Floyd Mayweather vs. Manny Pacquiao and Mayweather’s crossover fight with Conor McGregor, have set benchmarks for box office success.
If the event performs well, it may encourage more cross-promotional efforts between combat sports organizations. The collaboration between Dana White, Turki Alalshikh, and Sela is notable and might set a new standard for joint promotion. Streaming the fight on Netflix could attract a broad, mainstream audience, possibly even exceeding recent UFC and WWE pay-per-view events.
Historical Context and Notable Comparisons
Big-name matchups like Mayweather vs. Pacquiao have attracted massive audiences worldwide. Their 2015 bout generated over 4 million pay-per-view buys, which is still a record.
Canelo vs. Crawford is considered by some experts as the most important superfight since Mayweather faced Pacquiao or McGregor. While WWE and UFC events have seen impressive attention, high-level boxing fights still hold unique historical weight. The collaboration between mainstream boxing, MMA leaders, and international promoters marks a new chapter for the sport and might inspire similar major events in the coming years.
Weight Divisions and Career Achievements
Both Canelo Alvarez and Terence Crawford are known for excelling across multiple weight divisions. Alvarez has titles in four weight classes from light middleweight to light heavyweight. Crawford has won world championships in three weight divisions.
This fight will require each boxer to make adjustments. Below is a quick comparison:
Fighter | Major Weight Divisions | Titles Held |
Canelo Alvarez | 154, 160, 168, 175 lbs | Multiple World Titles |
Terence Crawford | 135, 140, 147 lbs | Multiple World Titles |
Their achievements in varied divisions add prestige and complexity. The ability of both to adapt and succeed has been a major storyline, and the outcome will add another chapter to their already remarkable careers.