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  • UFC 323 Breakdown: What Merab Dvalishvili and Petr Yan Each Must To Do Win

    UFC 323 Breakdown: What Merab Dvalishvili and Petr Yan Each Must To Do Win Stakes & Backstory Leading Up To UFC 323 At UFC 323 the world watches to see if Dvalishvili can do something history has never seen, defend a UFC title four times in one calendar year. Yan returns looking to avenge his loss, reestablish himself as a force in the UFC bantamweight division, and claim his throne. Their first fight ended in a decisive win for The Machine with a commanding display of wrestling, pressure, and control. This rematch will test whether Yan has learned from that defeat and whether Dvalishvili can keep grinding under the bright lights again. So what must each man do to get the W? What Merab Dvalishvili Must Do to Win Lean into nonstop pressure and wrestling dominance: Dvalishvili’s best path remains grinding the pace, mixing takedowns with top control and forcing Yan into uncomfortable territory. His success depends on turning this fight into a war of attrition. Solid wrestling and conditioning are key. Avoid striking brawls, don’t get drawn into heavy exchanges: Yan still carries dangerous hands and a sharp sense for counters. Dvalishvili should avoid trading bombs. Instead he needs to use movement, level changes, and clinch entries to avoid being knocked out or stunned. Maintain octagon control and mental pace making this a five round fight on his terms: If Dvalishvili controls the inside distance, timing, and where the fight happens (cage, mat, clinch) while keeping pressure high. He must force Yan to fight reactive, tired, and behind. Stick to fundamentals with grappling control, cardio, fight IQ: A well rounded MMA skill set with wrestling defense, ground control, clinch work, and stellar cardio remains Dvalishvili’s foundation. Any slip in fundamentals gives Yan an opening. What Petr Yan Must Do to Win Defend takedowns like his life depends on it: Yan must intelligently sprawl, use lateral movement, and avoid letting Dvalishvili dictate the fight’s geography. Reducing the number of takedowns he allows will be the game changer. Takedown defense, movement, and avoiding repeated wrestling gradients could swing the fight. Use striking intelligently with volume, body shots, and counters: If Yan can keep the fight on the feet, use his striking precision and variety (body shots, head kicks, counters), he can accumulate damage and perhaps discourage Dvalishvili’s grappling advances. He should also capitalize on moments when the champion drops levels or lunges for takedowns. Be smart about pacing to avoid burnout, evade pressure, pick his moments: Fighting Dvalishvili means dealing with constant pressure and pace. Yan needs to conserve energy, manage outside distance, and strike when Dvalishvili fatigues. A well timed striking burst or defensive scramble could sway rounds. Stay sharp mentally and don’t panic under pressure, remain composed: Under the storm of Dvalishvili’s pressure, many fighters fold. Yan needs mental resilience to defend takedowns calmly, weather scrambles, and avoid desperation. A clear mind and steady composure can turn moments into opportunities. Who Has the Edge Based on everything we know: Dvalishvili enters the fight as the clear favorite. His strengths on relentless pressure, wrestling, cardio, fight-IQ are what suit the championship rounds. His current win over Yan and consistency this year gives him momentum few champions carry. Yan wins if he changes the fight’s complexion and has studied his loss to Merab well. He needs to defend takedowns with body shots and knees, force stand up exchanges by staying on the outside, strike smart, and avoid the grind. His path to victory is narrower but not impossible especially if he fights with urgency and sharp game planning. FIGHT.TV Breaks It Down! At UFC 323 this is more than a rematch. This is era defining. Dvalishvili can cement his name among the all time greats if he defends the belt a fourth time in one year. Yan enters rematch hungry, smarter, and battle tested. If Dvalishvili enforces pace and control it will be another dominant performance. If Yan forces backpedaling striking and takedown defense with body shots or knees to the head, he might rewrite the story. This fight is a chess match. ______________________________________________________________ By Austin Jones — CMO & Lead Editor at FIGHT.TV Austin Jones is a business strategist and combat sports expert. As Chief Marketing Officer and Lead Editor at FIGHT.TV , he covers everything from behind the scenes controversies to dynamic industry breakdowns of promotions, to the satirical side of fight culture. He is also the founder of Business Goals Group LLC , a marketing and consulting powerhouse that provides businesses with expert guidance.

  • The Business Acumen of Floyd Mayweather - How He Became Money Mayweather

    How Floyd Mayweather Became Money Mayweather That understanding is what allowed him to transform from a talented but underpaid champion into the highest earning fighter in the history of combat sports. How Floyd Mayweather Became Money Mayweather The Blueprint Every Fighter Should Study In the fight game, nobody is coming to save you. The promoters will not protect your wallet. The matchmakers will not build your retirement plan. Just like in the ring, you either take control of your career or get controlled by the system. No one understood this better than Floyd Mayweather. That understanding is what allowed him to transform from a talented but underpaid champion into the highest earning fighter in the history of combat sports. Floyd did not become Money Mayweather by accident. He built it. Step by step. Brick by brick. Decision by decision. He designed a business model that changed the economics of boxing and created a blueprint for every fighter who dreams of becoming a self made millionaire. The Turning Point Buying Out His Contract and Betting on Himself In the early years of his career, Mayweather fought under traditional promoter contracts that limited his earning potential. He was undefeated, already a world champion, but still not truly controlling the money he generated. The single smartest business decision of his life came when he bought out his promotional contract . It was a risk. It cost him seven figures. But it unlocked something far more valuable than money. It gave him the right to negotiate for himself. From that moment forward, Mayweather Promotions became the foundation of his empire. He was no longer just a fighter. He was a legal entity with leverage. The Power Move Owning a Percentage of the Pay Per View Most fighters get paid a purse and maybe a small cut of the gate. Mayweather changed that forever by negotiating a percentage of all Pay Per View revenue  whenever he fought. Not a flat bonus. Not a performance incentive. A true partnership. This changed everything. Floyd was now directly tied to how well an event sold which meant every time he promoted a fight he was promoting himself. Every interview. Every face off. Every press conference. Every moment of drama was building his own bank account. Instead of being an employee of the event, he became a co owner of the event. Controlling the Merchandising Turning His Name into a Global Brand Before Mayweather, most fighters sold a few shirts or worked out basic sponsorship deals. Floyd went far beyond that. He built a real merchandising ecosystem, complete with licensing, trademarks, and brand control. He made sure that any merchandise connected to his fights flowed through him. From TMT apparel to branded accessories, he created a business structure that captured revenue most fighters never even realize they are leaving on the table. When you own your name and your likeness, you own your future. Brand Deals On His Terms Not Just Who Pays the Most, but Who Fits the Strategy Floyd did not just sign sponsors. He curated partnerships. Why? Because he understood that brand equity is more powerful than a quick check. He aligned with companies that matched the Money Mayweather image which allowed him to charge premium rates. Brands wanted exposure to his global audience and he charged them accordingly. This was not luck. This was strategy. The more he controlled his narrative, the more valuable that narrative became. Turning Promotion into a Profit Engine Mayweather Promotions was not created to look pretty on paper. It gave Floyd the right to: • Co promote his own events • Negotiate broadcast positions • Control undercard structure • Retain a larger percentage of total event revenue • Decide where and when he fought This is how he built an empire instead of just a resume. Every fight became a business deal and every business deal became another level of financial freedom. His fights produced hundreds of millions in revenue not because he was the most talented boxer, but because he mastered the business of being a boxer. The Lesson for Fighters Today The Fight Game Will Not Protect You Mayweather proved a truth every fighter needs to understand. Talent is not enough. Winning is not enough. Popularity is not enough. If you do not control your business, someone else will. Floyd’s genius was not just his defense or his speed. It was his ability to treat his career like a company. He turned himself from a paid athlete into a revenue generating enterprise. He mastered: • Ownership • Negotiation • Personal branding • Media leverage • Audience monetization • Long term thinking He did what fighters are told not to do. He took control. He built structure. He learned the economics of his own industry and used them to elevate himself beyond the ring. The Blueprint Become Your Own Business Floyd Mayweather became Money Mayweather because he realized the fight game is designed to reward the people who understand the business as much as the ones who master the craft. Every fighter with a dream of financial independence can learn from him: Own your brand. Leverage your audience. Build a promotional entity. Negotiate from a position of strength. Turn each fight into a partnership instead of a paycheck. The fight game will not protect you, but a fighter who understands business can protect himself. No one has ever done that better than Money Mayweather. __________________________________________ By Austin Jones — CMO & Lead Editor at FIGHT.TV Austin Jones is a business strategist and combat sports expert. As Chief Marketing Officer and Lead Editor at FIGHT.TV , he covers everything from behind the scenes controversies to dynamic industry breakdowns of promotions, to the satirical side of fight culture. He is also the founder of Business Goals Group LLC , a marketing and consulting powerhouse that provides businesses with expert guidance.

  • Aim Bigger: How Dana White Built the UFC by Refusing to Think Small

    Aim Bigger: How Dana White Built the UFC by Refusing to Think Small Aim Bigger: How Dana White Built the UFC by Refusing to Think Small “I want to dwarf soccer… Those are where I set my standards. Not these other goofy f *ing leagues like PFL.” – Dana White In business, there are two types of leaders: Those who fight over crumbs… and those who aim for the whole damn loaf. Dana White has never been interested in crumbs. While every other MMA promotion thinks about beating each other, Dana thinks about beating global sports. And that mindset, not luck, not timing, not chance; is the reason the UFC stands where it stands today as the largest, most valuable, and most globally dominant combat sports organization in history. “Bigger Than Soccer.” Why That Mindset Matters When Dana White said his goal was to make the UFC bigger than soccer and the World Cup, critics called him insane. But that’s the point. Entrepreneurs who win aim higher than anyone thinks reasonable . They set targets so big that even falling short changes the entire world. Maybe the UFC won’t surpass global soccer viewership. But aiming that high has put the company into the same conversation as global giants. That’s the mindset every business, especially in combat sports should emulate. A Brief History of the UFC: From Almost Bankrupt to a Global Empire 2001: The Fertitta Brothers Buy a Sinking Ship for $2 Million The UFC was illegal in multiple states, banned on TV, and seen as bloodsport. Dana White wasn’t fighting competitors as he was fighting irrelevance. The Athletic Commission Push He pushed for unified rules, weight classes, doctor oversight, sanctioning, and the foundation of modern MMA. The Ultimate Fighter (2005) This show saved the company. The finale between Forrest Griffin and Stephan Bonnar created a mainstream explosion. Expansion Into Global Markets Brazil, Europe, Australia, Asia, African: the UFC didn’t just go where MMA was popular, they went where MMA wasn’t  and made it popular. Multi Billion Dollar Deals $4 billion sale to WME–IMG in 2016 Multi platform broadcast deals International Performance Institutes A global roster of over 600 fighters More PPV revenue than boxing, WWE, and almost all other combat sports combined All from a promotion that once struggled to sell tickets. That doesn’t happen by aiming low. That happens when you aim for everything . The Lesson for Other Promotions: Stop Measuring Yourself Against Small Competitors Dana doesn’t worry about PFL. He doesn’t worry about ONE. His competition is: Soccer The NFL Global entertainment This is why he wins. Great companies don’t obsess over their neighbors. They obsess over becoming the biggest version of themselves. Other promotions fight over scraps with TV deals, aging stars, regional markets. The UFC fights over continents. That’s the difference. The Business Lesson for Everyone Else: Shoot Higher like Dana White Marketing agencies, fight promotions, gyms, media companies: all of them can learn from Dana’s approach: ✔️ Don’t aim to beat the guy next to you ✔️ Aim to beat the best player in the world ✔️ Dream big enough that even “failing” puts you ahead of the industry ✔️ Focus on vision, not noise ✔️ Don’t chase competitors, set the pace and make them chase you Dana White doesn’t think in inches. He thinks in lightyears. And that’s why he built the most successful combat sports empire on the planet. FIGHT.TV Breaks It Down Whether you love the UFC or criticize it, one thing is undeniable: Dana White’s philosophy of thinking massively bigger than everyone else  shaped MMA into a global phenomenon. Business leaders take note, If you aim for the stars and only hit the moon. You still end up higher than everyone who never left the ground. 👉 www.fight.tv ________________________________________________ By Austin Jones — CMO & Lead Editor at FIGHT.TV Austin Jones is a business strategist and combat sports expert. As Chief Marketing Officer and Lead Editor at FIGHT.TV , he covers everything from behind the scenes controversies to dynamic industry breakdowns of promotions, to the satirical side of fight culture. He is also the founder of Business Goals Group LLC , a marketing and consulting powerhouse that provides businesses with expert guidance.

  • Fight Fixing, UFC Betting Scandals & The Integrity of Combat Sports

    Fight Fixing, Betting Scandals & The Integrity of Combat Sports Fight Fixing, UFC Betting Scandals & The Integrity of Combat Sports Why This Problem Is Bigger Than MMA And Why Accountability Matters Now More Than Ever Fight fixing isn’t a new concept. It isn’t shocking. It isn’t something unique to modern MMA. It’s an uncomfortable truth that has existed in combat sports for over a century, from smoky backroom boxing matches to today’s massive global promotions. What is  new however, is the way modern technology especially sports betting has amplified the risks. The money and the scrutiny around it all. The UFC betting scandals sounds like a new problem, it's not. With recent headlines reporting investigations into suspicious betting line movements, referee oversight, and potential fighter manipulation. The integrity of combat sports is once again under the microscope. Let’s break down why this has always been a threat , who’s responsible , and why the UFC is not the villain  in this conversation. A History of Corruption: This Didn’t Start With MMA Fighters from past generations have openly stated they were approached, bribed, or pressured to throw fights. Some even accepted the deal and were later exposed. This goes back to: The mob-influenced boxing era of the 1940s–1960s The infamous Sonny Liston controversies Multiple boxing figures convicted of fixing outcomes Promoters banned for influencing judges Fighters admitting decades later they “took a dive” Combat sports grew out of gritty environments where big money met minimal regulation. The temptation was always there and sometimes, fighters facing desperate circumstances made devastating choices. So when modern fans act shocked about investigations? They shouldn’t be. The problem didn’t appear, it merely evolved. The Betting Boom: The New Wild West Sports betting is now a multibillion dollar industry, accessible to millions with a single tap on an app. That means: Larger betting swings More suspicious line changes More outsiders trying to exploit fighters More incentive for organized crime to attempt influence More need for oversight than ever before A single insider tip can move millions of dollars. A fighter with financial struggles can be targeted. A corrupt coach, manager, or referee can create chaos. It’s not paranoia. It’s the reality of modern sports economics. Regulatory Agencies Do  Crack Down & Hard Contrary to fan conspiracies, athletic commissions and sports integrity groups are extremely aggressive in identifying suspicious patterns. They look for: Sudden heavy bets on unusual props Odd line movements minutes before a fight Referees with questionable histories Fighters pulling out or changing strategy unexpectedly Coaches or cornermen betting on their own athletes Syndicates placing coordinated bets There is a reason fighters today have strict rules about: No betting on their own fights Mandatory reporting of injuries Scrutiny of training partners’ betting The system isn’t perfect but it is  active, and it does  catch people. The UFC Is Not the Villain Here And They’ve Cooperated Fully Despite online speculation, no evidence suggests the UFC participates in or encourages fight manipulation. In fact, they have repeatedly: Cooperated with regulatory bodies Instituted their own betting rules Suspended implicated fighters Supported investigations Updated policies to prevent insider betting The UFC’s entire business model depends on credibility. A compromised product destroys their brand, their fighters’ livelihoods, and the future of the sport. It’s not logical and not supported by facts to say the UFC benefits from fight fixing. If anything, they’ve been more proactive  than other promotions or sports in general in preventing it. The Real Responsibility Lies With the Combat Sports Community Promoters cannot police everything. Referees cannot see everything. Regulators cannot predict everything. This issue sits on the shoulders of all of us : Fighters Coaches Managers Fans Bettors Media Gyms Training partners Because fight fixing doesn’t begin with Dana White. It begins with someone in the shadows offering a desperate fighter $20,000 to take a fall. It begins with a betting syndicate trying to exploit inside information. It begins with fans pressuring fighters online about parlays. It begins with a culture that doesn’t understand how dangerous a compromised fight truly is. The entire community must demand honesty, transparency, and accountability. Without it, the future of the sport is at risk. FIGHT.TV Breaks It Down Combat sports are built on authenticity. Two individuals enter an arena to test skill, will, and heart. When corruption enters that equation, the entire foundation cracks. The answer isn’t fear mongering or blaming promotions. The answer is vigilance, integrity, and community accountability. Fight fixing is real. It’s dangerous. It’s been around longer than most fans have been alive. But combat sports has survived it before and will survive it again. 👉 Stay updated with the latest fight industry insights at www.fight.tv ________________________________________ By Austin Jones — CMO & Lead Editor at FIGHT.TV Austin Jones is a business strategist and combat sports expert. As Chief Marketing Officer and Lead Editor at FIGHT.TV , he covers everything from behind the scenes controversies to dynamic industry breakdowns of promotions, to the satirical side of fight culture. He is also the founder of Business Goals Group LLC , a marketing and consulting powerhouse that provides businesses with expert guidance.

  • UFC 322 Breakdown: What Islam Makhachev & Jack Della Maddalena Must Do to Win

    UFC 322 Breakdown: What Islam Makhachev & Jack Della Maddalena Must Do to Win UFC 322 Breakdown: What Islam Makhachev & Jack Della Maddalena Must Do to Win UFC 322 delivers one of the most intriguing stylistic clashes in recent memory: Islam Makhachev , the pound-for-pound king and lightweight champion moving up to welterweight, versus Jack Della Maddalena , the Australian sharpshooter with elite boxing, patience, and lethal finishing instincts. This isn’t just a fight. This is a collision of MMA philosophies. FIGHT.TV breaks down what each man must do to secure victory  and walk away with the welterweight title. What Islam Makhachev Must Do to Win ✔️ 1. Blend His Striking and Wrestling Early Islam is at his most dangerous when his opponent cannot predict the next phase. He doesn't need to spam takedowns, he just needs to threaten  them. His striking has evolved enough that mixing jabs and level changes will freeze JDM’s forward pressure. Key Objective:  Keep Jack guessing, never let him settle into a boxing rhythm. ✔️ 2. Chain Wrestle, Don’t Single Shot JDM’s initial takedown defense is better than fans think, but his scramble awareness  is where Islam can take over. Islam’s hallmark isn’t the first shot, it’s shots two, three, and four  until he finds the back or a dominant ride. Key Objective:  Turn early grappling exchanges into long, suffocating sequences. ✔️ 3. Smother the Body and Drain the Gas Tank Jack’s power and timing dip significantly when he’s forced to work off the cage. If Islam can: wrist ride knee the thigh attack legs force mat returns Jack’s biggest weapon is clean pocket striking, Islam needs to avoid this. Key Objective:  Break rhythm, break posture, break cardio. ✔️ 4. Avoid Extended Kickboxing Exchanges Jack’s biggest advantage here is range control and boxing precision. Islam should strike only as a setup, not a battleground. Key Objective:  Use striking for disguise, not for war. What Jack Della Maddalena Must Do to Win ✔️ 1. Win the First Two Minutes - Dominate the Center Islam’s most dangerous rounds are Round 1 and 2, when he’s freshest. Jack must: push him backward dictate the pace use feints to shut down level changes take the center of the cage and keep it If Islam is backing up, JDM is winning. Key Objective:  Establish pressure early before grappling takes over. ✔️ 2. Target the Body and Legs, Not Just the Head Every boxer who fights a grappler makes the same mistake: headhunting. Jack’s body shots and calf kicks are his best anti wrestling tools . Beat the legs, slow the entries. Beat the body, gas the lungs. Key Objective:  Damage Islam’s movement, not just his chin. ✔️ 3. Create Chaos, Don’t Fight Clean Islam thrives in order. Jack thrives in chaos. If JDM can create unpredictable scrambles, high tempo striking moments, and force Islam into reactive fighting, he can steal rounds or land the shot that changes everything. Key Objective:  Turn this into a fight on the feet that shuts down time on the ground. ✔️ 4. Keep His Back Off the Fence at All Costs Islam is deadliest  when opponents let him lock hands against the cage. Jack must angle out immediately, even if it costs him a strike or two. No hanging out. No stalling. No straight line retreating. Key Objective:  Circle, pivot, escape and survive the squeeze. FIGHT.TV Final Take on UFC 322 Islam Makhachev comes in with the tools, experience, and championship pedigree to dominate anyone in two weight classes. His wrestling and control are unmatched, but Jack Della Maddalena is exactly the kind of striker who can punish even the smallest mistake with a wrestling base to match. This fight will come down to a single question: Can Islam force his world on Jack or can Jack keep the fight on the feet long enough to find the shot that no one sees coming? We see a razor thin matchup where either man can impose their will, and either man can be finished if they don’t. What do you think, fight fans? Let us know below. 👉 www.fight.tv _______________________________________________________ By Austin Jones — CMO & Lead Editor at FIGHT.TV Austin Jones is a business strategist and combat sports expert. As Chief Marketing Officer and Lead Editor at FIGHT.TV , he covers everything from behind the scenes controversies to dynamic industry breakdowns of promotions, to the satirical side of fight culture. He is also the founder of Business Goals Group LLC , a marketing and consulting powerhouse that helps brands scale nationwide.

  • Why Prime Mike Tyson Was The Most Dangerous Boxer in History

    Mike Tyson Was The Most Dangerous Boxer in History 🥊 Why Prime Mike Tyson Was The Most Dangerous Boxer in History When you talk about the most dangerous fighters to ever step into a ring, one name always ignites the debate - “Iron” Mike Tyson. Strip away the tabloid chaos, the post prison comeback, and the later life redemption arc. Focus on 1986 to 1989 in Tyson’s prime. That three year stretch wasn’t just dominance. It was a nightmare for the heavyweight division. Sports betting for Heavyweight title fights died because nobody dared to bet against a round 1 knockout from Tyson. It was truly the most ruthless domination in boxing history. ⚡ The Meteoric Rise At just 20 years old, Mike Tyson became the youngest Heavyweight Champion in boxing history (a record still held to this day) when he flattened Trevor Berbick in 1986. The knockout was violent and surgical with Berbick down from one punch. Under the legendary guidance of Cus D’Amato’s peek a boo system, Tyson became a physical paradox: 5’10”, but faster than most welterweights, stronger than any heavyweight alive, and ruthless in his precision. Every punch had intent. Every movement had menace. Tyson wasn’t fighting opponents as much as he was dismantling them. 🧠 The Anatomy of Fear What separated Tyson from his contemporaries wasn’t just speed or power, it was psychological warfare. He once said: "I want to break his will. I want to take his manhood. I want to rip out his heart and show it to him." His defensive head movement and exploding out of the peek a boo stance, made him nearly untouchable in his prime. Tyson would slip, weave, and counter with thunderous combinations that often ended fights in under two minutes. At his peak, he was the perfect combination of ferocity, discipline, and fearlessness. The kind of fighter that made even the most seasoned veterans hesitate. 🧩 The Stats Tell the Story From 1986 to 1989: Tyson went 37–0 , with 33 knockouts . 16 of those KOs came in the first round. He unified the WBA, WBC, and IBF titles , becoming the first undisputed Heavyweight Champion in over a decade. He knocked out Michael Spinks, who entered the ring 31–0, in just 91 seconds. A moment that encapsulated the Tyson phenomenon. The fight was over before most fans found their seats. ⚔️ The Perfect Storm Tyson wasn’t just fighting men because he was fighting the legacy of Ali, Dempsey, and Liston. For a blistering era, he surpassed them all in sheer dominance. He was a heavyweight built like a tank, moved like a middleweight, and punched like an artillery cannon. Every performance during that era looked less like sport and more like execution. His combination punching with the left hook to the body and right uppercut upstairs, was poetry in brutality. 🧠 Why “Prime Mike Tyson” Still Haunts Boxing Modern heavyweights from Fury to Joshua to Wilder, have power. Yet none combine intimidation, speed, explosiveness, and technical discipline the way Tyson did under D’Amato and Rooney’s guidance. Even Hall of Famers who fought during that time, like Larry Holmes later admitted they’d never seen anything like it. Holmes said after being stopped by Tyson: “He hit me with punches that made me wonder if I’d wake up tomorrow.” That’s the legacy of prime Mike Tyson. Not just the wins, but the aura. 🕊️ Legacy Beyond Chaos Tyson’s life unraveled in the 1990s with legal troubles, addictions, and managerial chaos all playing their part. But nothing can erase those years where he redefined what it meant to be dangerous. Prime Tyson was a force of nature, a fighter whose blend of technique and ferocity still defines the word intimidation in combat sports. To this day, boxing fans debate who was the greatest, but few argue who was the most feared. Because when Tyson was at his peak, the world didn’t ask if he’d win - they asked how long until the knockout? 👉 Read more iconic fight stories at www.fight.tv _______________________________________________________________________________________________________ By Austin Jones — CMO & Lead Editor at FIGHT.TV Austin Jones is a business strategist and combat sports expert. As Chief Marketing Officer and Lead Editor at FIGHT.TV , he covers everything from behind the scenes controversies to dynamic industry breakdowns of promotions, to the satirical side of fight culture. He is also the founder of Business Goals Group LLC , a marketing and consulting powerhouse that helps brands scale nationwide.

  • ONE Heavyweight Champion Reug Reug Injured in Serious Car Accident

    ONE Heavyweight Champion Reug Reug Injured in Serious Car Accident ONE Heavyweight Champion Reug Reug Injured in Serious Car Accident — Title Rematch Postponed The MMA world was shaken this week after reports confirmed that ONE Heavyweight Champion Oumar “Reug Reug” Kane  was involved in a serious car accident  in the United Arab Emirates, just a week before his scheduled title defense. The 32-year-old Senegalese powerhouse, known for his explosive wrestling and fan favorite status, was set to face Anatoly Malykhin  in a highly anticipated rematch at ONE 173  on November 16, 2025. That bout has now been officially postponed , as the champion recovers from injuries sustained in the crash. ⚠️ The Incident and Immediate Fallout According to multiple outlets including ONE Championship , MMA Fighting , and MMA Mania , the accident occurred earlier this week in the UAE, where Reug Reug had been finalizing his training camp. The promotion described the incident as “serious” but did not disclose specific injuries. Reug Reug’s coaching team later confirmed that while the champion is recovering, the injuries were significant enough to rule him out of competition for the remainder of 2025 . Early reports suggest he could target a return as early as April 2026 , though no official date has been announced. For now, the heavyweight belt remains in limbo, leaving ONE officials to determine whether Malykhin will wait for the champion’s return or if an interim title fight  will be introduced in the meantime. 🥊 A Rising Star and Symbol of Senegalese Power Reug Reug’s story is one of the most inspiring in MMA today. Born in Thiaroye-sur-Mer, Senegal, he rose from humble beginnings as a Senegalese wrestling champion  to become a global MMA star , earning the nickname “The Lion of Thiaroye.” With a record of 7-1 in professional MMA , he captured the ONE Heavyweight Title  earlier this year after a thrilling split-decision victory over Malykhin at ONE 169: marking the first time an African fighter had ever won a ONE Championship heavyweight belt. His combination of raw athleticism, traditional wrestling roots, and magnetic personality made him one of the most popular fighters on the ONE roster, with a massive following across Africa and Asia. 🏥 Unanswered Questions As of this writing, no detailed medical report has been released, leaving fans wondering just how serious the accident was. The lack of transparency has fueled speculation online, though Reug Reug’s coach has assured fans that “he’s recovering and will be back stronger.” The accident also disrupts one of the most promising heavyweight rivalries in recent memory. Malykhin had been training specifically for the rematch, eager to avenge his narrow loss now that momentum has been paused indefinitely. 🧭 FIGHT.TV ’s Take on Reug Reug's Accident FIGHT.TV extends our thoughts and well wishes to Reug Reug and his team during recovery. His rise has been a beacon for African MMA, and the community is rallying behind him. While accidents outside the cage remind us of the fragility of life and career, they also show the resilience that defines fighters like Reug Reug. Whether his return happens in early 2026 or later, fans can expect a comeback story worth watching, and a rematch with Malykhin that will carry even greater emotional weight. _______________________________________________________________________________________________________ By Austin Jones — CMO & Lead Editor at FIGHT.TV Austin Jones is a combat sports business strategist and media executive. As Chief Marketing Officer and Lead Editor at FIGHT.TV , he covers everything from behind the scenes controversies to dynamic industry breakdowns of promotions, to the satirical side of fight culture. He is also the founder of Business Goals Group LLC , a marketing and consulting powerhouse helping brands scale nationwide, while serving in leadership and marketing management roles across multiple U.S. organizations.

  • The FBI and the UFC: Fights Under Investigation?

    The FBI and the UFC The FBI and the UFC: Fights Under Investigation? The UFC has weathered its share of controversies from fighter pay disputes to judging scandals, but recent reports suggest something far more serious may be unfolding behind the scenes. According to multiple MMA outlets and regulatory sources, the Federal Bureau of Investigation has allegedly flagged over 100 UFC fights for review amid concerns of fight fixing, betting irregularities, and referee oversight. The FBI and the UFC: FIGHT.TV Breaks it down! If true, this could mark one of the most significant investigations into combat sports integrity in modern history. ⚠️ The Allegations: Betting Red Flags and Federal Interest The story gained traction after MMA journalist Ariel Helwani revealed that “multiple fighters have been approached to throw fights inside the UFC Octagon.” This bombshell followed reports of suspicious betting activity around UFC Vegas 110, particularly in the Isaac Dulgarian vs. Yadier del Valle bout held on November 1, 2025. Sportsbooks reportedly noticed dramatic shifts in betting odds before the fight: Dulgarian opening as a heavy favorite at -250 before a massive reversal in the final hour. Some sportsbooks even pulled betting lines entirely, later issuing refunds to bettors after regulators flagged the event. While no official FBI statement has been released, several media outlets including LowKick MMA, MMA Mania, and MMA News have reported that “over 100 UFC fights” this year may be under review for similar betting anomalies. 🧑‍⚖️ The Referee Connection: Jason Herzog’s Name Surfaces Among the allegations, one name has drawn attention: veteran UFC referee Jason Herzog. Some unverified reports suggest an internal audit may include fights officiated by Herzog, though there is no confirmed evidence that he has been accused of wrongdoing. Herzog, widely regarded as one of the sport’s most professional referees, has not commented publicly. The Nevada State Athletic Commission and the UFC have also declined to issue statements confirming or denying whether his bouts are under review. At this stage, these claims remain unsubstantiated, but the speculation underscores growing concerns over how referees, betting markets, and fighter conduct intertwine in the age of online wagering. 📉 The Context: When Betting Meets Combat Sports Since the legalization of sports betting across much of the United States, combat sports have faced unique challenges. Unlike team sports, a single fighter’s actions can dramatically change the outcome and in some cases, their performance can be influenced by external pressures, injuries, or even direct approaches from fixers. The UFC’s partnership with major betting companies has also intensified scrutiny. Every betting irregularity now leaves a data trail, and regulators have become more aggressive in tracking patterns that suggest insider knowledge or manipulation. 🧭 FIGHT.TV ’s View: Caution, Clarity, and Accountability At FIGHT.TV , we believe both truths can coexist: The allegations are serious enough  to warrant investigation. No one, not fighters, referees, or the UFC should be declared guilty without verifiable proof. If the FBI or state athletic commissions confirm these reviews, it will likely push the UFC to implement new transparency and integrity safeguards, possibly mirroring the systems seen in other professional leagues like the NFL or NBA. Until then, this remains a developing story with one that will test the UFC’s ability to balance its global popularity with public trust. FIGHT.TV Breaks It Down - the FBI and the UFC If the reports prove accurate, this could be a watershed moment for MMA’s evolution. Betting integrity and officiating oversight are no longer behind the scenes issues as they’re central to the sport’s legitimacy. FIGHT.TV will continue following this story as it unfolds, with updates as soon as verified documentation becomes available. By Austin Jones — CMO & Lead Editor at FIGHT.TV Austin Jones is a combat sports business strategist and media executive. As Chief Marketing Officer and Lead Editor at FIGHT.TV , he covers everything from behind the scenes controversies to dynamic industry breakdowns of promotions, to the satirical side of fight culture. He is also the founder of Business Goals Group LLC , a marketing and consulting powerhouse helping brands scale nationwide, while serving in leadership and marketing management roles across multiple U.S. organizations.

  • Eye Pokes & The UFC 321 Fallout: Two Fighters, One Controversy

    UFC 321 - FIGHT.TV Breaks Down Eye Pokes Eye Pokes & The UFC 321 Fallout: Two Fighters, One Controversy In Abu Dhabi for UFC 321, the long-anticipated heavyweight title fight between Tom Aspinall (15-3) and Ciryl Gane (13-2) ended in farce rather than finish. At 4:35 of the opening round, Gane delivered an accidental eye pokes  that left Aspinall unable to continue and the bout ruled a No Contest . What unfolded has stirred debate: Was Gane negligent? Was Aspinall too quick to stop? And what does this say about eye-poke protocols in MMA? 🔍 Critique of Ciryl Gane – “The Poking Problem” From the vantage of many inside MMA, Gane’s action raises serious concerns. One of the sport’s most vocal critics, Jim Miller, who has fought 43 times in the UFC (The most in UFC history) and reportedly has never committed an eye poke , said bluntly: “It’s not a f---ing accident!”   His point: With that many fights and zero eye pokes, there is no excuse  for sloppy finger placement. The video slow-motion shows Gane’s fingers entering deep into Aspinall’s eyes, both left and right. The takeaway: While Gane insists the foul was accidental, many feel he should have better controlled his fingers, especially in a title fight where stakes and scrutiny rise. ✋ Critique of Tom Aspinall – “The Champion’s Exit? Or Smart Safety?” On the other side, Aspinall also faces legitimate questions. When the poke landed and he told referee Jason Herzog, “I can’t see” , the fight was immediately halted. Veteran analysts like Chael Sonnen argued that “fighting with one eye” is part of MMA life, citing fighters like Michael Bisping who kept going despite severe eye injuries. The question: Was Aspinall’s stop a necessary medical safeguard or a premature surrender? Critics say for a champion of his caliber, the moment called for grit, not exit. So the fault doesn’t lie purely in the stop, but it raises a broader concern: when does preservation become avoidance? 🎯 FIGHT.TV ’s View — We See Both Sides On Gane’s side:  Title-fight finger discipline is non-negotiable. A poke this deep in such a match undermines “unified champion” credibility and invites criticism that these fouls are more than mere accidents. On Aspinall’s side:  Athlete safety is paramount. If a fighter cannot see, continuing would invite catastrophe. That said, champion mindset often includes fighting through injury and especially in big moments. The stop will leave a question mark hanging over his resilience until the rematch. The incident also amplifies a looming issue in MMA: eye pokes continue to mar fights . The spectacle suffers, titles are delayed, divisions stagnate. Miller’s admonition as “It’s the fighter(s)” echoes loud. 🧭 What Can Be Done? Strict finger-check protocols  pre-fight: ensure digits are taped or positioned safely. Stricter consequences  for repeated or egregious pokes: points, DQs, suspensions. Faster video review  post-fight to decide rematch terms: no more limbo for divisions. Encouraging fighters to train finger-control awareness  as much as striking or grappling skills. 🗣️ Over to You, Fight Fans Do you believe the foul was pure accident , or part of a tactical risk-cover? Should Aspinall have “fought blind” for the sake of legacy? Or was preserving his vision the only correct call? The debate matters, because as one Poked Champion said: “The sport cannot afford clichés about accidental fouls any more.” Let’s talk.

  • The Manufactured Master: Derek “Moneyberg” Buczkowski’s Questionable Journey from RSD to BJJ Fame

    Derek “Moneyberg” Buczkowski 🥋 The Manufactured Master: Derek “Moneyberg” Buczkowski’s Questionable Journey from RSD to BJJ Fame In an era where branding often overshadows authenticity, Derek “Moneyberg” Buczkowski  has mastered one thing above all: self-promotion. From his early days in the controversial Real Social Dynamics  dating coach scene to his modern reinvention as a BJJ black belt entrepreneur and financial guru , Buczkowski has built a reputation on transformation. Even when that transformation looks suspiciously manufactured. ⚠️ From Pickup Artist to Profit Coach Before the slick suits and millionaire branding, Buczkowski was known as “RSD Derek.”  As part of Real Social Dynamics (RSD) , he sold men a formula for confidence and attraction. A formula that critics likened to a multi-level marketing pyramid . Students could pay for escalating mentorship tiers, eventually aspiring to become instructors themselves. By 2014, RSD had become a lightning rod for controversy. Instructors like Julien Blanc  faced worldwide bans for promoting manipulative tactics, and Owen Cook (“Tyler”)  weathered widespread media backlash. Buczkowski’s association with RSD placed him at the heart of that ecosystem, a place where charisma trumped ethics and salesmanship stood in for substance. When the empire collapsed, he simply rebranded. 💼 The Moneyberg Reinvention By 2019, Moneyberg.com  emerged as a polished, luxury themed coaching site offering “wealth mastery” and “high performance success.” The prices were steep, the promises grand, and the results unverifiable. Moneyberg claimed vast entrepreneurial success, but his educational background and business achievements were never independently substantiated.  Behind the expensive seminars and glossy reels, critics saw the same RSD style formula at work: confidence, scarcity, and sales. Then came the lawsuit that peeled back the mask. ⚖️ The Lawsuit That Exposed the Brand In June 2021 , Buczkowski sued YouTuber Spencer Cornelia  for defamation. Cornelia had released a video questioning Moneyberg’s background and claims. In his complaint, Buczkowski alleged false statements. Including accusations of deceptive and potentially unlawful business practices . But when the case hit federal court, it collapsed. The judge granted summary judgment  in favor of Cornelia, ruling that Buczkowski failed to provide evidence of actual malice or damages. It was a rare public look behind the curtain and a chance to see what happens when marketing bravado collides with legal scrutiny. The verdict didn’t just dismiss the case as it undermined his credibility  across every domain he operated in. 🥋 The Black Belt Controversy Recently Moneyberg reemerged in the Brazilian Jiu-Jitsu world , claiming to have earned a black belt in only 3½ years. The BJJ community exploded with skepticism. Elite practitioners questioned the legitimacy of such a rapid rise, noting that true black belts typically take 8–12 years  of daily training and competition. Videos of Moneyberg sparring appeared online, showcasing questionable fundamentals and further fueling accusations that his promotion was influenced by money, not mastery. 💀 BJ Penn Energy Without BJ Penn Credentials Moneyberg often likens his accelerated rise to that of BJ Penn , the legendary “Prodigy” who earned his black belt in just over three years. The comparison doesn’t hold up. BJ Penn was awarded his rank at prestigious BJJ gym Nova União , after winning gold at the World Jiu-Jitsu Championship . His black belt was forged in international competition after truly grinding the hours on the mats and not private lessons or photo ops. To equate the two is to conflate marketing with mastery , and that’s exactly the kind of illusion Buczkowski has built a career on. 🔁 The Moneyberg Cycle: Clout as Currency Across dating, business, and now martial arts, Moneyberg follows one template: Overstate expertise. Leverage luxury branding and exclusivity. Deflect criticism as “jealousy.” His empire thrives not on results but on attention  and ironically, every controversy keeps him relevant. The more people question his legitimacy, the more the algorithm picks up on his name. It’s not authenticity that drives his brand, it’s outrage engagement . Just look at his courses on his website, they speak to the same sad caveman brain mentality that RSD did. 🧩 The Real Lesson on Derek “Moneyberg” Buczkowski What Dale Buczkowski represents isn’t an anomaly, it’s a mirror of the influencer era. He’s what happens when confidence becomes currency  and when branding eclipses substance. We live in a world where Jake Paul brags about his viewers on freakshow fights where he most often boxes older, smaller opponents. For martial artists and entrepreneurs alike, Moneyberg's story is a cautionary tale: You can market the illusion of mastery, but you can’t fake the grind forever. Notice he doesn't claim to be able to tap Sean Strickland in a rolling session, he just settles for "I won't be tapped in 5 minutes." - What black belt talks like that? In the end, Moneyberg might be rich in followers but when it comes to credibility, the account looks overdrawn.

  • How FIGHT.TV Offers Unprecedented Global Advertising for Your Business

    Global Advertising for your Business with FIGHT.TV How FIGHT.TV Offers Unprecedented Global Advertising for Your Business In the fast evolving world of digital marketing, one principle remains true: attention is the most valuable currency. Few audiences are as passionate, engaged, and loyal as combat sports fans and FIGHT.TV  sits at the very center of that global community. When it comes to global advertising, few platforms offer as much as our curated combat sports network. With over one million followers across Facebook, Instagram, X, and YouTube, FIGHT.TV isn’t just another streaming service. We're a thriving international ecosystem for fight enthusiasts. From the United States to Mexico, Thailand, and the Philippines, our reach extends across continents. For advertisers that means one thing: unmatched exposure to a worldwide audience that lives and breathes intensity. A Global Platform Built for Engagement FIGHT.TV isn’t just a media platform, it’s a destination for fight fans. Every day, viewers tune in to watch live boxing, MMA, Muay Thai, bare-knuckle, and kickboxing events, along with thousands of hours of historic fights, interviews, and documentaries. That level of engagement provides brands with premium opportunities for visibility in front of fans who don’t just watch, but participate, share, and discuss. Whether through pre-roll video ads, event sponsorships, or Social Media content integrations, FIGHT.TV offers a canvas for advertisers to connect with audiences authentically and globally. Multi-Platform Power and Smart Targeting With our cross device streaming experience, FIGHT.TV reaches users wherever they are whether on smart TVs, mobile apps, or tablets. This multi-platform approach amplifies campaign performance and makes targeting more precise than ever. Brands can tap into: Pre-roll & mid-roll ad placements  during high-traffic fight streams. Branded event sponsorships  (e.g., “Presented by [Your Brand]”). Interactive QR-driven ads  that convert directly to web traffic or offers. Geo-targeted campaigns  for specific regions from U.S. boxing to Muay Thai in Thailand. This combination of premium video inventory and precision targeting makes FIGHT.TV one of the most effective places to advertise in combat sports media. Authentic Connection With the Fight Community The fight audience is unlike any other. They’re not passive consumers, they’re passionate supporters who respect commitment, intensity, and authenticity. FIGHT.TV ’s content isn’t diluted by algorithmic noise or generic sports coverage. It’s 100% focused on the fight community and that authenticity carries over to every brand that joins us. With FIGHT.TV advertisers gain credibility and access to a culture that celebrates discipline, endurance, and courage with values that resonate across industries, from fitness and apparel to energy drinks, gaming, and lifestyle brands. A Dynamic Team and International Footprint Behind the platform is a dynamic, globally connected team producing live content and localized coverage that speaks to audiences in their language, culture, and context . FIGHT.TV captures the global heartbeat of combat sports and turns it into measurable marketing reach. Our advertisers don’t just buy space. They gain access to a living, breathing, international fan base. Our team consists of heavy hitters in business development like FIGHT.TV 's founder - Real Estate Investor, philanthropist, and Tech Entrepreneur Eric J Herrholz. Our Chief Marketing Officer is Austin Jones, an advertising expert who founded the marketing juggernaut - Business Goals Group . Our Director of Media in Mexico is retired Mexican professional boxer - Gabriel "El Tanque" Garcia. We have the connections and know how to get the combat sports community loving your product or service on a global scale. Partner With FIGHT.TV for Global Advertising Opportunities Whether you’re looking to build brand awareness, drive conversions, or connect with an audience that values passion and grit, FIGHT.TV is where your message belongs. We’re proud to offer advertisers a rare opportunity: Global reach across multiple continents. Highly engaged, loyal audience segments. Innovative ad formats that perform in live and on demand environments. This isn’t traditional advertising. It’s partnership through culture, performance, and community. 💼 Partner with FIGHT.TV today and get your brand seen by millions of fight fans worldwide. 👉 www.fight.tv

  • Ricky “The Hitman” Hatton: A Boxing Legacy That Will Be Celebrated Through History.

    Ricky Hatton - A British Boxing Legend and Icon Ricky “The Hitman” Hatton When people remember Ricky Hatton, they remember something real: grit and raw heart. His name will forever be spoken among British boxing greats and not only for hi s professional boxing record of 45 wins and 3 losses , his 32 victories coming by knockout, or the ferocity and walk you down brawler style everyone loved watching his fights for. It was who he was in and out of the ring. His honesty during any situation, his integrity and humility in giving back to the community, his legacy. A Champion Born from Humble Roots Ricky Hatton rose from Hyde, England, to become one of the most beloved boxers in the UK and beyond. He captured world titles  in both the light welterweight and welterweight divisions. He wasn’t always the biggest or the most technically polished, but he was relentless. Pressing his opponent the entire fight, never letting up. He grew up in a pub and was known to be a relentless fighter even well before his professional boxing days. His fights weren’t just events, they were occasions. Hatton’s fanbase grew by believing in him, shouting his name, and traveling to feel his intensity. He carried the spirit of his city into every ring. He was inducted into the International Boxing Hall of Fame, a fitting recognition for a career that touched so many. Beyond the Ring: A Man of Community, Struggles, and Teaching Outside the ring, Ricky was a mentor, a coach, a promoter, and an ambassador of boxing’s culture. He invested in youth gyms, participated in charity efforts, and gave back to the sport that gave him his voice. He showed that champions can also be humble, generous, and real. Ricky also faced challenges. in 2016 he disclosed that since retiring in 2012, he'd struggled with drug abuse, depression, and suicide. The Tragic News & Our Painful Reality On September 14, 2025, the world learned the heartbreaking news: Ricky Hatton had died. Today October 16th they've confirmed it was by suicide. The official confirmation from coroner’s reports confirms this devastating truth. It’s impossible to fully know the weight he carried: the injuries, the mental health struggles, the years of battling in and out of the ring. Many combat athletes contend with identity struggles after retirement, and the pressures of performing beyond one's prime. Some of these factors may overlap with conditions like CTE , depression, and emotional imbalance. Though we cannot claim certainty in Ricky’s case. What we do know is the man behind the legend was capable of joy, pain, laughter, and struggle. He shared openly at times about his battles with depression, his efforts to rebuild life outside the ring, and his desire to serve others in his later years. A Reflection on Our Expectations He announced a planned comeback for 2025, aiming for one more dance in the ring. With it came public scrutiny, pressure, and rumors about whether a comeback was wise. The line between a hero’s return and a burden on one’s health is a thin one as you're getting into your later years. In moments like this, the fight community must reflect. We drive excitement, demand comebacks, and lionize fighters. But in doing so, we risk placing burdens they were never meant to carry. We don’t need every legend to fight until they’re physically broken. We don’t need constant returns. We need respect, support, and understanding. We don’t have the answers. No article can fix the heartbreak. But here’s what we can do: Celebrate the life, the highs, the legacy Recognize the human being behind the gloves Encourage mental health awareness for retired and active fighters Offer grace, not pressure To us here at FIGHT.TV and the rest of the world - Ricky Hatton was a champion in the ring and a fighter in life. He will be deeply missed. A devout Christian man who gave back to his community and led charities like Barnabus. To his family, friends, and fans: our hearts go out to you. May you find strength in community and peace in memory.

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